Track and measure visitor behavior and events across digital assets, for example - screens, sessions, installs, conversions, crashes, events, purchases
Understand visitors and measure the performance of marketing, product literature, pages, and other content across your digital assets, including social media assets.
Fraud and risk management
Use data science to identify the likelihood of fraudulent transactions, automate proven algorithms & integrate alerts with operational systems.
Deploy advanced algorithms for monitoring transactions, financial risk, third-party risk scoring and operational risk management.
Lending, payment & transactions
Deploy algorithms for customer selection, offer creation, delinquency probability, and track collections.
Leverage payment data to identify revenue opportunities, customer segmentation, targeting, cross-selling, and personalized messaging.
Customer journey across channels
Track Customer Journey across digital and physical interactions - website, app, in-store events, purchases, canceled orders, support requests, and others
Deploy customer intelligence across the organization to drive personalization, enhance the experience, empower front-office & customer support teams and implement advanced sales, promotion, and marketing strategies.